The stock quoted a 52-week low price of Rs 134.75 and a high of Rs 261.0.
Earlier, shares of the company saw a gap up opening in the morning.
A total of 320,159 lakh shares changed hands on the counter till 11:02AM (IST).
The stock of Zee Entertainment Enterprises Ltd. commands a market value of Rs 19229.3 crore.
The stock traded at a price-to-earning (P/E) multiple of 24.03, while the price-to-book value ratio stood at 1.27. Return on equity (ROE) was at 7.92 per cent, according to exchange data.
In the BSE500 pack, 326 stocks traded in the green, while 174 stocks were in the red.
Promoters held 3.99 per cent in the Zee Entertainment Enterprises Ltd. as of 31-Mar-2021 while overseas and domestic institutional investors owned 64.15 per cent and 12.4 per cent, respectively.