Sonru Announces Acquisition by Enterprise Hiring Platform Provider Modern Hire – WFMZ Allentown


WEXFORD, Ireland, July 28, 2020 /PRNewswire/ — Sonru, the leading provider of automated video interviewing technology in EMEA and Asia Pac, today announced its acquisition by Modern Hire, the all-in-one enterprise hiring platform that enables organizations to continuously improve hiring experiences and outcomes with trusted science and technology. The combined organization’s expertise and expanded footprint provides clients with the most comprehensive enterprise hiring technology suite in the global marketplace.

“Sonru’s strategic decision to align with Modern Hire is the next logical step in our company story, and a transformative action to address the critical needs of enterprises for modern hiring and interviewing solutions,” said Ed Hendrick, founder and CEO, Sonru. “Sonru chose to join with Modern Hire because of our shared focus on the candidate experience, and a shared commitment to supporting our clients with consistent innovation. Modern Hire has transformed hiring to improve both experiences and outcomes. Our combined organization’s strategic vision is to provide our clients and future clients with the strongest technology, team and reach in the market.”

Modern Hire partners with hundreds of leading global brands – including 47 of the Fortune 100 – to modernize their virtual hiring process. Headquartered in the U.S., the company’s SaaS interviewing technology, workflow automation, AI capabilities, predictive analytics and hiring assessments work together to enable organizations to continuously improve hiring results for more than 300 industry-leading enterprises, including Amazon, Capital One, CVS Health, FedEx, Humana, Procter & Gamble, Siemens and Walmart, which rely on Modern Hire to hire the right candidates quickly and fairly, at scale.

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Modern Hire combines trusted science and proven technology to provide talent acquisition teams with the ideal balance of fairness, speed and quality to better identify, attract and retain talent while ensuring an enhanced candidate experience. Its data-driven experiences meet the needs of modern candidates, the future workforce and business stakeholders alike. By combining with Modern Hire, Sonru clients have access to the complete Modern Hire digital interviewing offering, which includes text, phone and chat interview solutions, and automatic scheduling. Modern Hire’s Virtual Job Tryout assessment delivers pre-employment scanning. These comprehensive set of capabilities bests all other solutions in the market.

“The Sonru brand and heritage are a perfect complement to Modern Hire, given both companies’ commitment to creating client- and candidate-centric solutions to address today’s talent acquisition challenges,” said Brian Stern, president, Modern Hire. “Together, we form the most comprehensive platform for enterprise hiring. Our integration will enable Sonru clients to benefit from continuity of partnership while aligning with a global leader known for its track record and commitment to continued innovation. We look forward to welcoming Sonru to the Modern Hire team, and enabling a smooth transition for our clients.”

Over the past decade, Sonru has established a legacy as a talent acquisition technology leader within Europe, the Middle East, and Asia Pacific. Its video interviewing solution maximizes the candidate experience and enables recruiters to replicate a live interview by replacing early-stage phone, Skype or face-to-face interviews. This cuts early stage screening time, freeing up recruiters to focus on more strategic tasks and ensuring consistency, fairness and the application of best practices. Sonru’s technology reduces recruitment lifecycle time and costs by 50 percent. Its customers come from a wide variety of industry, including several Fortune Global 500 companies such as DHL, Nestlé, Qatar Airways, Rolls-Royce, UBS and Westpac.

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According to Gartner, “Application leaders in EMEA-headquartered organizations supporting HCM technology transformation should: accelerate their journey toward cloud HCM applications by evaluating their HCM technology portfolio and strategy, with a focus on vendor innovation and user experience capabilities.”1

About Sonru
For over a decade, Sonru has been a leading global force in the field of video interviewing and selection. Sonru’s innovative, multi-award winning recruitment tool has transformed the recruitment process of hundreds of organisations and facilitated the career aspirations of over a million candidates worldwide. With operations in Europe, Middle East, Africa and Asia Pacific, Sonru is passionate about a best in class client and candidate interviewing experience. 

1Gartner, “HCM Technology Strategy for EMEA-Headquartered Organizations: Key Considerations When Investing.” Helen Poitevin, et al, 25 June 2020



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