Although it’s existed since 2013, it’s gained popularity recently. Some people credit Elon Musk for driving up the price of Dogecoin by tweeting about it, and many retail investors are jumping on the cryptocurrency bandwagon.
Cryptocurrencies are the shiny new thing, and some investors could potentially make a lot of money. But is this alternative investment right for you?
Dogecoin: Weighing the pros and cons
Cryptocurrency, in general, is a risky investment because it can be extremely volatile. Back in January of this year, Dogecoin’s price climbed nearly 400% within a matter of days. Just a couple of weeks later, its price fell from its peak by nearly one-third.
Dogecoin is especially risky because it doesn’t have as much credibility as other cryptocurrencies, primarily Bitcoin. Dogecoin was created as a joke based on a meme, and it shot to popularity after investors in online communities like Reddit started promoting it.
Similar to the GameStop saga earlier this year, Dogecoin has seen its price increase dramatically, but the fundamentals haven’t changed. Few businesses accept Dogecoin as a form of payment, and unless that changes, Dogecoin can’t succeed over the long term. Even if cryptocurrencies in general eventually become mainstream, Dogecoin itself may or may not become widely accepted.
Dogecoin has the potential to be a lucrative short-term investment. Certainly, if you had invested in mid-January and sold at just the right moment, you could have made a lot of money.
However, short-term investing is incredibly risky, and it’s a great way to lose a lot of money. Timing the market is nearly impossible, but it’s even more difficult when it’s a speculative investment like Dogecoin that has shaky fundamentals.
If you’re not willing to hold an investment for years, it’s probably not worth investing in it. Dogecoin is an extremely risky investment without a strong track record, and there’s no telling where it will be a few years from now. For that reason, it’s probably wise to steer clear of it for now.
A safer investment choice
Dogecoin may not be a good fit for most investors, but if you’re still eager to get on the crypto bandwagon, there’s a safer option: crypto stocks.
A crypto stock is a company that has a link to cryptocurrency — either by investing in it, offering it as a type of payment, or building the technology behind it.
- Tesla, for example, invested $1.5 billion in Bitcoin, and CEO Elon Musk recently announced that consumers can use Bitcoin to purchase a Tesla.
- Shopify also allows its merchants to accept cryptocurrencies as a form of payment.
- Tech company NVIDIA doesn’t deal with cryptocurrencies directly but powers the computational side of the technology.
If the crypto market continues to explode, all of these companies could reap the rewards.
The key to investing in crypto stocks is to choose stocks based on the company’s business fundamentals. In other words, don’t invest in them simply because they’re linked to the crypto market.
Good investments will be good investments, regardless of what happens with cryptocurrencies. If the crypto market crashes, solid companies should still be able to survive. This can limit your risk while still allowing you to get in on the cryptocurrency phenomenon.
Dogecoin is a risky investment that’s subject to volatility, and it’s not for everyone. Invest in this cryptocurrency only if you have a high tolerance for risk. And if you do, invest only money you can afford to lose. For everyone else, putting your money behind solid long-term investments is your best bet.
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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.