“In line with its commitment to further strengthen a sustainable telecom industry, where every Indian is empowered with a true digital life, Jio today announced its new unlimited plans,” the telecom major’s statement read.
“These plans will provide the best value in the industry,” it added.
This brings the entry price to Rs 91, while 11 other mobile phone plans and four data packages will be around or over 20% more expensive.
and only recently hiked their prepaid tariffs by 20-25%, which was seen as a move that may trigger a sector-wide rate hike after years of cut-throat pricing and competition.
Indian telecom has been aiming for higher average revenues per user (ARPUs) amid ballooning debts, high taxes and levies coupled with the need to upgrade to 5G.
In the July-September quarter, the company lost over 11 million subscribers to end the quarter with 429.5 million users.