Realty, gold top picks for HNIs: Survey

MUMBAI: Real estate is the most preferred investment asset class for high net-worth individuals (HNIs) in next 3 years, followed by stock markets, according to the Hurun Indian Luxury Consumer Survey. This is despite the slowdown in real estate witnessed over the last three years, and turbulence in stock markets over the past 18 months. This is the first year of an India survey by Hurun Research Institute, which aims to track changes and preferences of lifestyle, consumption habits and brand cognition of HNIs.

Around 31% respondents believe that their investment allocation towards real estate sector will grow in the next two years. In line with IMF’s prediction of economic growth, equity markets followed by fixed income is the second and third choice, respectively. Interestingly, 21% respondents want to reduce allocation to real estate in the short term, and around 20% want to reduce exposure to gold. While 9.5% said investments into real estate will be at a status quo, the remainder believed that it would decline.


The UK is the most popular investment destination for HNIs. Singapore takes second place, and Canada along with the US, which is forecast to grow 2-4% (at constant exchange rates this year), rank third. Nearly a fourth (24%) are “very confident” about the Indian economy over the next three years, 40% “confident”, while around 36% are pessimistic. As many as 36% of HNIs said their investment philosophy for this year would be “avoiding risk”, while only 14% will make “active investments”.

Among collectibles, HNIs prefer to spend the most on art and jewellery. Nearly half the respondents have two to three cars, 37% have only one car and 6% have more than five cars. Up to 46% of them renew their car every three to four years.


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