PhonePe integrates Swiggy on its Switch platform

BENGALURU: PhonePe has integrated Swiggy on its Switch platform. With this partnership, PhonePe’s 200 million registered users can now access the Swiggy app and order food from within the PhonePe app itself. The service will be available across all 520 cities where Swiggy delivers food in India.

PhonePe Switch allows customers to switch between PhonePe and food, grocery, health & fitness, shopping and travel and entertainment apps from within the PhonePe app itself. Users can log in to these apps without downloading them. PhonePe Switch enables merchant partners to integrate their existing progressive web apps (PWAs) or mobile sites to the platform, and reach out to the PhonePe user base.

In a statement, Rituraj Rautela, Head of PhonePe Switch said, “Through PhonePe Switch, our effort has been to build a partner app ecosystem, which offers our users a very convenient way to access and engage with multiple apps, while enabling faster customer acquisition and engagement for our partners.”

“Through this partnership, we want to extend the convenience of food ordering and delivery to the PhonePe Switch platform and be a part of the ecosystem of apps and services it has created,” said Srivats TS, VP of Marketing at Swiggy, in a statement.


READ  Kohl's shares jump on better-than-expected profit and sales during crucial holiday shopping season


Please enter your comment!
Please enter your name here