Ripple’s crypto XRP has managed to regain the levels of search interest it saw in 2017, according to data from Google Trends.
Why is XRP arousing interest?
Google Trends data reveals an increase in XRP search levels since the beginning of November. Now the question is: Why?
XRP search interest graph on Google. Source: Google Trends.
First of all, we must bear in mind, as we have previously explained in CryptoTendency, that Google Trends only takes into consideration the search for the specific keyword, in this case ‘XRP’.
Therefore, the data ignores searches that are performed with compound keywords.
With this in mind, during the last month there have been events that could be increasing the interest that crypto arouses.
Flare Networks, how not to arouse interest?
Flare Networks is a Blockchain network that is funded by Ripple and, on November 13, it announced the airdrop called Spark Airdrop Program for XRP holders.
The launch is scheduled to take place on December 12 and consequently anyone with XRP holders will receive free tokens at a 1: 1 ratio. An important piece of information is that it will be received in Spark tokens.
For those who do not know the term, an Airdrop is a strategy where a project gives its tokens for free to make itself known and, in this case, it is an incentive for investors to own XRP.
XRP price action
According to CoinMarketCap data, the price of XRP has risen 45.14% over the last 7 days. In fact, the crypto has managed to increase approximately 90% in the last month.
According to CoinTelegraph contributor Joseph Young, the main likely catalysts are: The rise of unique XRP addresses, Ripple buybacks, and a potential new service from Ripple Labs.
Consequently, as the price of XRP reaches new highs, the name begins to ring much more in the crypto community and abroad, thus causing an increase in curiosity and, therefore, Google searches for the keyword. .
A bullish sentiment that is contagious
In addition to the previously mentioned elements, a significant bullish sentiment for XRP appears to have spread across the crypto market. In fact, it has been mainly backed by Timothy Peterson, a recognized crypto analyst, who assured, at the beginning of the month, that XRP will start a bull run.